Macoll provides effective communication consulting services that are based on scientific research in order to reach their clients’ goals. MARS Lab., Macoll’s research and strategy lab, offers the best results, developing customized communication models and suggesting strategies for each client’s situation.

Public Affairs
Macoll provides and plans various communication activities to improve policy acceptance and government policy of each corporation.
These include devising and actualizing effective communication strategies and services aimed at government policy and various stakeholder issues that accompany those policies, and developing and executing public messages and programs that advance successful policy promotion. Macoll offers strategic model consultation with the help from a large variety of experiences in public acceptance improvement campaigns, a vital component to policy promotion.
Aside of policy acceptance improvement, Macoll understands the importance in making a mid- and long-term strategic promotion plan for the image and reputation management of government and public organizations. Macoll offers effective PR strategy and execution program through scientific and precise research analysis.

Corporate
Macoll’s corporate PR service provides to its clients numerous activities in relationship building, strengthening and protecting between clients and stakeholders, and manages and improves its clients’ reputations by helping companies achieve improved corporate value, enlarge employee participation, strengthen customer loyalty, and create common understanding between government, public and corporate activities.

Integrated Marketing Communications
Macoll’s corporate PR service provides to its clients numerous activities in relationship building, strengthening and protecting between clients and stakeholders, and manages and improves its clients’ reputations by helping companies achieve improved corporate value, enlarge employee participation, strengthen customer loyalty, and create common understanding between government, public and corporate activities.
Macoll’s diversified corporate PR service offers solutions in research, result evaluation, strategic consulting, communication for employees, and crisis and issue management etc.

Corporate Social Responsibility
Macoll has a large amount of experience in effective CSR campaign planning and execution. We provide consulting for essential CSR related issues, including strategic philanthropy activity, human rights protection, and business ethics for global companies, domestic companies and associations. These CSR activities require strategic approaching methods in order to maintain a corporation’s reputation and their business.

Message Development
With the diversified channel environment, content has become a critical component, especially regarding communication core values and messages, and now must be developed scientifically. Macoll provides highly researched and respected message development tactics to accomplish client goals, including the Framing method, Laddering method, and Q Factor method, as well as social trend analysis.